The Challenge
Deck Designers FL had the portfolio and expertise to win high-value projects, but their website did not showcase either effectively. The site needed to communicate project quality and capture inquiries from homeowners planning deck builds.
The Strategy
We built a project gallery that showcases real completed work with before-and-after context, and service pages that target the specific deck-related searches homeowners use when they are in the planning phase.
What We Built
Project gallery with real completed work
Service pages for deck design and build
High-value project inquiry forms
SEO architecture for deck-related searches
Schema markup for services
Mobile-first design for browsing projects
Why It Matters
A deck is a significant investment. Homeowners want to see real projects, not stock photos. The site gives them proof of expertise and a clear path to request a consultation.