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The Growth Playbook

AEO strategy, AI search updates, and local SEO playbooks for service businesses across the United States.


AEO

What Is AEO? The Complete Guide for Service Businesses (2026)

If you have been in business for more than a few years, you already know what SEO is. But in 2026, there is a new term every service business owner needs to understand — and most of your competitors have never heard of it.

June 5, 2026·9 min read
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GEO

GEO vs SEO vs AEO: What's the Difference and Which One Does Your Business Need?

Three acronyms. A lot of confusion. And a real difference in results depending on which one your marketing agency actually understands.

June 3, 2026·8 min read
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AEO

Why ChatGPT Can't Find Your Business (And How to Fix It This Week)

Imagine a potential customer opening ChatGPT on their iPhone and typing: 'What is a good roofing company near me?' Is your business one of the results?

June 1, 2026·7 min read
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AEO

Is Your Website Blocking ChatGPT? How to Check in 60 Seconds

There is a single file on your website that could be silently blocking every AI engine from ever finding your business. It is called robots.txt — and most business owners have never looked at it.

June 10, 2026·6 min read
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Industry Guide

AEO for Contractors: The Complete AI Search Guide (2026)

Contracting is one of the most competitive service categories on the internet — and it is about to get more competitive as AI search changes where homeowners go to find service providers.

June 12, 2026·10 min read
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AI Search

Google AI Overviews: What Every Service Business Needs to Know in 2026

If you have searched Google recently, you have seen them. Before the list of links, before the Map Pack, before the ads — there is now a paragraph of text generated by AI that answers the question directly.

June 15, 2026·8 min read
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